Since its launch, Jumbo has become the leading brand, strongly integrated into the local culinary heritage. The flagship product, Jumbo Chicken is well adapted to both traditional and contemporary cuisines. Today, Jumbo is a well-loved brand reputed as a friend and a partner to women in their efforts to nurture happy and healthy families.
Jumbo is today an essential ingredient in the recipes of Djibouti, Dubai, Ethiopia, Iraq, Kenya, Madagascar and Somalia. Every year 4 billion Jumbo cubes are consumed throughout the African continent.